This Is Marketing: You Can't Be Seen Until You Learn to See

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This Is Marketing: You Can't Be Seen Until You Learn to See بقلم Seth Godin ... This Is Marketing. A game-changing approach to marketing, sales, and advertising. Seth Godin has taught and inspired millions of entrepreneurs, marketers, leaders, and fans from all walks of life, via his blog, online courses, lectures, and bestselling books. He is the inventor of countless ideas that have made their way into mainstream business language, from Permission Marketing to Purple Cow to Tribes to The Dip. Now, for the first time, Godin offers the core of his marketing wisdom in one compact, accessible, timeless package. This is Marketing shows you how to do work you're proud of, whether you're a tech startup founder, a small business owner, or part of a large corporation. Great marketers don't use consumers to solve their company's problem.

Author

Seth Godin Seth Godin

Godin is the author of many books. Free Prize Inside was a Forbes Business Book of the Year in 2004, while Purple Cow sold over 150,000 copies in more than 23 print runs in its first two years.

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